Jefferson City festival district called a big success

Crowds, interest seemed to grow in succeeding weeks, officials say

Kids of all ages enjoyed the tons of sand cover a section of Madison Street for the “Thursday Night Live” beach party event.

Kids of all ages enjoyed the tons of sand cover a section of Madison Street for the “Thursday Night Live” beach party event. Photo by Deborah Cote.

After five weeks of big crowds and few problems, those who supported the development of a festival district in downtown Jefferson City hope city leaders see fit to make it a more common happening.

The district allows event sponsors — who apply for a special permit — to let patrons consume alcoholic beverages on city streets during special events.

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Steve Picker, executive director of the Jefferson City Convention and Visitors Bureau, said: “There were concerns things might ....

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