If nothing else, you might know Nathan Hays as the guy on Facebook who sells cars.
Between being a founding member of Mid-Missouri's most popular Facebook group, working for Jefferson City Autoplex and volunteering, Hays has made a name for himself.
A decade ago, he was unemployed, relatively unknown and looking to find his way in life. It was a Young Professionals meeting, an organization of the Jefferson City Area Chamber of Commerce, that provided the spark for change.
He had an associate's degree in recreation and leisure studies from Missouri State University and a bachelor of science in wellness from Lincoln University. He also had part-time experience with the Jefferson City Department of Parks, Recreation and Forestry.
However, this was not long after the recession of 2008, and getting on full time at the Parks Department, or anywhere else, wasn't happening.
At a Young Professionals meeting, he stood up to introduce himself and joked he was unemployed and looking for a job. The crowd of about 100 people laughed, and one person there told him: "If you have big enough stones to tell people you're unemployed, you should sell cars."
In early 2011, he was hired by Corwin Auto Group, which has since morphed into Jefferson City Autoplex. Two years later, he married his wife, Amanda, and they have since had three daughters.
He's consistently one of the dealership's top salesmen and bills himself as being "No. 1 in referrals." About 80 percent of his business is repeat business, he said.
His success is due in part to his personality, but also from his motto: "Be good for it."
"If someone asks you to call them back, you call them back," he said. "If someone asks you to schedule service, you schedule service. If someone asks you to put air in their tires, you put air in their tires."
His mother taught him to follow not the Golden Rule, but the "Platinum Rule" - treat others the way they want to be treated.
One way he does that is to help people with their needs. He knows a lot of people in the community, and he routinely recommends services to people who are seeking them. Not just automobile services, either.
Often he does this with the help of a Facebook group he took over in 2012. A Facebook group called "Places to Avoid in Jefferson City" had about 400 members. Someone was complaining about his employer, the Corwin Auto Group, and Hays wanted to help the person. The administrator of the group quit, asking Hays if he wanted to take it over. He accepted.
There was a lot of infighting and complaining within the group, but Hays and other administrators have worked to curb that by holding members to certain rules. It's still a vehicle for complaints - Hays looks at those as an opportunity for businesses to respond to issues their customers have - but it's also a forum for people to seek recommendations for professional services among other things.
Hays is one of five administrators/moderators to the group, which has changed its name several times - it's now called "The Original, One and Only, First of Their Name, Good, Bad & Ugly: JCMO" - and is the biggest Facebook group in the area.
"It's just a community group," he said. "It allows people to share their favorite doctor, favorite hairstylist, if someone's looking to buy a car, if someone's looking for an oil change. We allow complaints, too, but don't allow personal attacks."
In the free time he has, Hays enjoys fishing and video games, but he prioritizes community service. He's been on the board of directors for the Jefferson City Area Chamber of Commerce and the American Red Cross, and he helped the Special Learning Center obtain a Pepsi Refresh Grant for its playground.
He said a Boy Scout rule is to leave a campsite better than you found it.
"I try to teach my girls I'm trying to leave the community better than I found it," he said. "That's my mentality."