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In this May 1, 2011 file photo, Duff Goldman, the cake master behind Food Network's reality show “Ace of Cakes,” speaks at The Los Angeles Times Festival of Books at the University of Southern California in Los Angeles. YouTube's latest original content channel, HUNGRY, which goes live on July 2, is expected to feature a freewheeling blend of how-to and celebrity-driven food videos. One of the series will feature Goldman's "Duff's Food World," a sometimes irreverent variety show focused on food pop culture, including visits to unusual restaurants and spotlights of humorous food clips from the web and TV.

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