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Cowell regrets lofty 'X Factor' ratings projection

Cowell regrets lofty 'X Factor' ratings projection

October 5th, 2011 by ALICIA RANCILIO, Associated Press in News

NEW YORK (AP) - Simon Cowell acknowledges that he regrets saying ratings less than 20 million for the U.S. version of "The X Factor" would be a failure.

The show's September debut earned 12.5 million viewers, which was less than the premiere of the comedy "Modern Family," the leader of the night with 14.5 million viewers. "The X Factor" held those numbers for the second episode. In week two, ratings hovered around 12 million viewers for each episode.

"I'm not going to lie. I wanted 20 million when we launched," says Cowell, "but now I'm kind of back in the real world and I'm seeing this grow naturally. I'm as happy as I've ever been."

The show is Cowell's baby. Besides being a judge on its panel, he is its creator and an executive producer.

"X Factor" has a lot of competition not only from other TV shows but also in persuading viewers to invest in another TV talent competition like Fox's "American Idol" and NBC's "The Voice," which averaged 12.6 million viewers an episode in its first season earlier this year.

Cowell says he "got a buzz" when he heard about "The Voice."

"We're not in Russia where you have one show. This is life. If you're competitive and it spurs you on, I kind of get excited by it."

This week on "The X Factor," contestants will advance to the boot camp round of the series. Singers travel to Los Angeles to once again sing for the judges and a live audience as they are critiqued on various aspects of performing.

"The X Factor" airs Wednesdays and Thursdays on Fox at 8 p.m. ET/PT.

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Online:

http://www.thexfactorusa.com/

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Alicia Rancilio covers entertainment for The Associated Press.