Cindy Cook says she "goes red" because the American Heart Association saved her husband's life three times.
Her husband, Max, will share his story at the 23rd Annual Mid-Missouri Heart Ball at 5:30 p.m. today at Capitol Plaza Hotel in Jefferson City.
The Heart Ball is an American Heart Association fundraising event that celebrates lives saved and improved by research and education.
The event has grown every year, and in 2013, raised more than $200,000.
This year's Heart Ball includes a VIP reception for top sponsors, silent and live auctions, dinner and dancing to music by the band Flashback.
Attendees are asked to wear formal attire.
If you would like to make a donation to the Heart Ball or if you'd like to purchase tickets, visit www.jeffersoncityheartball.org.