BizBeat: Store closing after ‘new chapter of our life’ sale

After nearly five years in business in Mid-Missouri, Perfect Fit Boutique is closing its doors. Owners Lisa and Bob Rackers are preparing to begin a “new chapter” of their lives, entering semi-retirement and moving to Florida.

“We have chosen to close the store and have intentions to move to Destin, Florida,” Bob explained.

“We hate to say ‘going out of business sale,’” because of its negative connotation.” The Rackers prefer to call it a “next chapter of our life sale or going to Florida sale.”

The store will take advantage of the downtown sidewalk sales happening the first week of August, and the Rackers plan to close for good toward the middle of the month. They have already started marking down their product and plan to be out of the storefront no later than Aug. 31.

“We’re just selling out what we have,” Bob noted. “As it gets closer, we’ll definitely ramp things up. Come in and get the best selections.”

The local retail store has been located in Jefferson City at 120 E. High St. for two years. Prior to its current location, it was located on Dunklin Street, and originally started in Owensville.

“We’ve had a great experience and want to thank everyone that has supported us,” the owner said.

The Rackers are excited to move south where their sons are located, and said they want to slow down a bit. They do not plan to open a new business.

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