CVB panel to specialize in outdoors promotion

Focusing on outdoor and adventure sports, the Jefferson City Outdoors group recently was formed by the Jefferson City Convention and Visitors Bureau’s athletic events committee.

The athletic events committee is a group of volunteers that support events; Jefferson City Outdoors will be a group that actually plans and manages events.

Jefferson City Outdoors’ mission is: “To provide outdoor recreational and competitive opportunities to encourage active lifestyles, community development, economic impact and the enjoyment of our unique natural resources by our residents and visitors.”

The bureau soon will open a website at www.JeffersonCityOutdoors.com that will act as a one-stop shop for people interested in outdoor and adventure sports. The site will be used as a tool for planning and promoting events. It will include a calendar, general information, registration forms and photos.

Along with newly created events, Jefferson City Outdoors will assist with events such as Race to the Dome, Jefferson City Adventure Race and Capital Cat Classic.  

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